+600 Media Coverage
Good Advice built an international media programme with fintech and business publications to promote Form3 as it established itself in the media landscape, supporting the company's growth and customer acquisition strategy.
Through Good Advice's work, Form3 has positioned itself as the leading account-to-account payment tech brand.
Founded In 2016, Form3 set out to revolutionise the world of payment processing and disrupt the traditional payment infrastructure model, with an always-on, cloud-native, Payments-as-a-Service platform. Form3 is trusted by some of the UK’s and Europe’s biggest Tier 1 banks and fastest-growing fintechs to handle their critical payments architecture.
Good Advice was tasked with reinforcing Form3’s industry-leading position in payment technology across the US, UK and Europe, increasing the exposure of its C-level executives and share of voice in the industry.
Good Advice designed and implemented a media relations and content creation programme that focused on company news and current payment industry topics that resonated with journalists and editors.
Good Advice is responsible for Form3’s media announcements, in collaboration with clients and partners including leading global banks and financial service providers. Good Advice has secured more than 250 pieces of media coverage to date, focusing on Form3’s customer and funding announcements.One news story highlighting collaboration with a Tier 1 financial services company on digital payments infrastructure achieved 35 pieces of media coverage in leading fintech and business titles.With a focus on company profiling, Good Advice helped Form3 get coverage in Tier 1 business media including the Financial Times, Fortune and Benzinga. Good Advice also secured inclusion of Form3 in the Forbes list of ‘Five U.K. Fintechs To Watch’.
